For Christmas 2011 the retailing industry was relying on frozen food to set the holiday tables. German discount markets like Aldi, Lidl and Netto upgraded their freezers to gourmet temples, introduced a new “Deluxe” brand and worked with a star-winning chef to promote frozen food as “Indulgence at its best”. The frozen food age that [...]
Since its first issue published in the early 1970s, the tk-report has made a name for itself as the leading German-language specialist magazine of the frozen food industry. Products news, market trends and exciting reports – it is our aspiration to shine a light on frozen food in all its facets. From the very beginning, [...]
Read more »Sad but true: only a very few of the employees of frozen food companies in Germany are aware of the ways they contribute to their employers’ success and which specific objectives the company is heading for at all. But only those who know the purpose and value of their own work can do a good [...]
Despite the uncertain economic development on US and European markets and international trade barriers which may be erected, Thailand’s shrimp industry is predicting a promising year. “We expect 2012 to be another year of substantial growth due to the fact that shrimps continue to be in great demand worldwide and prices are good”, explains Somsak [...]
Social media as a tool of modern corporate communication offer many advantages and possibilities to get in touch with prospective customers and the public at large. Many companies of different industries have recognized the potential and are active on platforms and in networks which allow users to share photos, videos as well as experiences and [...]
Intelligent ways to reduce the amount of bread and pastries that end up in the trash are in great demand. In Austrian bakeries and supermarkets, every year up to 60.000 tons have to be sent back to the manufacturers. One possible answer to the question of how to go easy on resources is to fall [...]
It is a bit like in the comics by legendary René Goscinny and Albert Uderzo: the inhabitants of a small village at the back of beyond stir up the entire Roman Empire. Perhaps it is the concept of the “underdog” that has made AHT Cooling Systems GmbH (AHT) from Rottenmann in the heart of Austria [...]
The classic rhythm of three meals a day is gradually disappearing. New living and working habits have affected our nutritional behaviour, too. We eat whenever we have the time to do so. And time is precious these days. Usually, we stop at the bakery to get a quick breakfast on the way to work, use [...]
At 5 am Markus Lingelbach starts his working day by clocking in. Many people would just roll over in bed if they woke up at this early hour and look forward to a crisp bun with jelly fresh from the oven. In order to make sure that the frozen delicacies fi nd their way into [...]
Since its foundation in 1923 the frozen food industry has been tipped for success. Despite the fact that its critics initially considered it a niche market with scarce opportunities for advancement, the industry has established itself as one of the most successful economic sectors worldwide – and the sky seems to be the limit. [...]
This year, 155,000 experts were drawn to the Anuga food fair at the Cologne Fair. Of course the visitors flocked to the halls packed with the frozen fish, chips, and all kinds of breads too. The fair left many lasting impressions. There they were – draped in four big electric pans – golden, crispy, [...]
For a more intense dialogue with its customers: the food giant Nestlé has set up the fi rst social commerce platform in a German online domain. The website is meant to serve as information portal, online shop, and community page at once. The market place allows consumers to purchase their favourite products as well as [...]
